HOT OR COLD
READY WHEN YOU ARE
BFCM Sales
Your coffee, your rules. Sub40 is here to serve -- hot or cold, bold or smooth. Always ready when you are. Take control. Sip by sip and indulge in the satisfaction of coffee that bows to your every whim.
Let customers speak for us
FUTURE COFFEE™
Sub40 deploys cutting-edge freeze drying technology to create instant* coffee that recreates the taste and experience of a fresh brew — no matter where you are.
10% DISCOUNT OVER $100 — 15% DISCOUNT OVER $200
AUTOMATICALLY APPLIED AT CHECKOUT
Light Roast (01)
A rich and fragrant coffee sourced from a single-origin farm in Ethiopia. The complexity of this flavour is comprised of delicate fruity notes, paired with the sweet yet deep and enticing floral aromas.
Medium Roast (02)
An exquisite Brazilian coffee that boasts a smooth and balanced flavour with every sip. This single-origin brew delivers a mouthfeel of toasted nuts that is complemented by the addition of chocolate and orange notes.
Dark Roast (03)
A distinctive flavour derived from the meticulous selection of coffee beans. Our dark roast blend honours this art with notes of bitter dark chocolate, followed by sweet aftertastes of brown sugar.
watch our
community
Discover the science behind our proprietary freeze-drying process
Life is full of obstacles, and getting a great cup of coffee shouldn't be one of them. We are revolutionising the way we drink coffee. The days of chasing a proper brew are over; now you have access to that high-quality cup you're after, anywhere and anytime. We believe that achieving greatness demands a clear focus on what's important—no excuses, no distractions.
We serve those who value their time and need one less thing to worry about. Our commitment is to provide the finest, most convenient coffee to help you stay on track and reach the pinnacle of your success.
We offer premium freeze-dried coffee created from the finest beans sourced around the globe, captured at its peak quality and delivered to you so you can enjoy it in an instant. Our coffee is designed for the adventurous, the busy, and everyone in between.
Light Roast (01) Coffee Crystals
Recipes
-
Read more: Iced long black
Iced long black
Sip on the classic simplicity of an Iced Long Black, a timeless coffee choice for purists and enthusiasts alike.Read more -
Read more: Iced Oat Latte
Iced Oat Latte
Elevate your coffee experience with this quick and refreshing Sub40 Iced Oat Latte. With just a few ingredients, you’ll create a perfectly balanced blend of rich coffee, a hint of sweetness, and the smooth creaminess of oat milk.
Read more -
Read more: Orange Espresso
Orange Espresso
Elevate your morning with the Sub40 Orange Espresso, a vibrant blend of rich coffee and bright orange juice. This simple recipe offers a refreshing twist on your daily coffee, combining smooth, deep flavours with a zesty citrus kick. Perfect for a quick, invigorating start to your day.Read more
FAQs
-
At Sub40, we create our coffee using an advanced freeze-drying process. We start by brewing premium coffee, then freeze it and remove the water content through lyophilisation. This method results in high-quality, aromatic coffee that retains the rich, original flavor, giving you an exceptional coffee experience while you can push the boundaries of what’s possible.
-
Simply add hot or cold water or milk to a sachet of Sub40 coffee, stir, and enjoy. Whether you prefer it bold or mild, we’ve got you covered - one less thing to worry about.
-
Our freeze-dried coffee uses premium Arabica beans and a gentle freeze-drying process to preserve natural flavors and aromas, resulting in a rich, high-quality taste. In contrast, other instant coffees involve high heat processes that often degrade the coffee’s flavour and aroma, leading to a more generic taste. Our process of brewing coffee and freezing ensures an exceptional coffee experience by maintaining the integrity of the original beans.
-
Absolutely! Sub40 dissolves perfectly in cold water. For a refreshing iced coffee, simply mix a sachet with cold water and ice, stir well, and enjoy your cold brew anytime.
-
No, Sub40 freeze-dried coffee is made from 100% pure coffee without any additives or preservatives, offering you a pure and authentic coffee experience that we all love.
-
Store your Sub40 sachets in a cool, dry spot, away from direct sunlight and moisture. Our sachets are crafted to shield the coffee from air and light, preserving its essence as nature intended, ensuring every cup is as fresh as the first.
-
Yes, Sub40 coffee is naturally gluten-free, making it a safe choice for those with gluten sensitivities or celiac disease.
-
At Sub40, we create our coffee using an advanced freeze-drying process. We start by brewing premium coffee, then freeze it and remove the water content through lyophilisation. This method results in high-quality, aromatic coffee that retains the rich, original flavor, giving you an exceptional coffee experience while you can push the boundaries of what’s possible.
-
Our freeze-dried coffee uses premium Arabica beans and a gentle freeze-drying process to preserve natural flavors and aromas, resulting in a rich, high-quality taste. In contrast, other instant coffees involve high heat processes that often degrade the coffee’s flavour and aroma, leading to a more generic taste. Our process of brewing coffee and freezing ensures an exceptional coffee experience by maintaining the integrity of the original beans.
-
No, Sub40 freeze-dried coffee is made from 100% pure coffee without any additives or preservatives, offering you a pure and authentic coffee experience that we all love.
-
Yes, Sub40 coffee is naturally gluten-free, making it a safe choice for those with gluten sensitivities or celiac disease.
-
Simply add hot or cold water or milk to a sachet of Sub40 coffee, stir, and enjoy. Whether you prefer it bold or mild, we’ve got you covered - one less thing to worry about.
-
Absolutely! Sub40 dissolves perfectly in cold water. For a refreshing iced coffee, simply mix a sachet with cold water and ice, stir well, and enjoy your cold brew anytime.
-
Store your Sub40 sachets in a cool, dry spot, away from direct sunlight and moisture. Our sachets are crafted to shield the coffee from air and light, preserving its essence as nature intended, ensuring every cup is as fresh as the first.
